Selling books to the “silver” market – the future of book stores?
The brilliant Japanese chain Tsutaya recently opened this gorgeous looking book store in Tokyo, Daikanyama T-Site. Analog, digital, a third space targeted at the “silver” or “premium age” market of over-50s, coffee shop, cocktail bar, travel agency, “concierges” the same age as the intended customers. When will someone start building these in the US?
